NBA

Pittsburgh Ironmen Logo Concept

Pittsburgh Ironmen

Basketball has been scarce in the Steel City, with the original Ironmen franchise lasting only the 1946/47 season. Pittsburgh's second chance at pro basketball was more successful, with the Pipers winning the ABA title for the 67/68 season, The next season, the Pipers would spend...

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Minnesota Timberwolves Logo Concept

Minnesota Timberwolves

The Minnesota Timberwolves entered the Association in 1989 with a color scheme of royal, kelly green, and silver. Their inaugural logo featured a blue and white wolf inside a silver basketball with green eyes. That mark would last them until 1996, when like many teams...

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Milwaukee Bucks Logo Concept

Milwaukee Bucks

Born in 1968, the Bucks have had a number of logos and color schemes over the years. However, one constant remained: forest green. The woodland hue was initially paired with red while lime green was added to the palette in 1976. In 1986, the red...

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Golden State Warriors Logo Concept

Golden State Warriors

In 1962, the Philadelphia Warriors moved across the country to San Francisco, becoming the San Francisco Warriors. During the late 60s and into the beginning of the 70s the team started playing more and more games in Oakland, leading them to adopt the Golden State...

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Flint Tropics Logo Concept

Flint Tropics

What if the Flint Tropics really existed and weren’t just Will Ferrell’s excuse to wear short shorts and a ‘fro? If the Tropics were a real team, how would the changing fashions of sports branding have influenced them? Would they have kept their colors? Their...

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Seattle SuperSonics Logo Concept

Seattle Supersonics

In 2008, the Seattle Supersonics were moved to Oklahoma City by the team's new owner, Clay Bennett, ending 41 years on NBA basketball in the Emerald City. Since then, Seattle has been in the topic of conversation whenever a team might relocate or if the...

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Spirits of St. Louis Logo Concept

Spirits of St. Louis

The Spirits of St. Louis were only around for two seasons, but they remain one of the most recognizable ABA teams to this day. From 1974 to 1976 they were equal parts electric and dysfunctional, and wore bright orange and white uniforms the entire time....

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Toronto Raptors Logo Concept

Toronto Raptors

Born in 1995, the Toronto Raptors' brand originally featured a red basketball-playing cartoon dinosaur paired with purple, black, and silver. The uniform history wasn't much more traditional. The team's inaugural uniforms featured that very cartoon dinosaur with jagged pinstripes in alternating silver and black on...

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Charlotte Hornets Logo Concept

Charlotte Hornets

The original Charlotte Hornets went to New Orleans in 2002 and retained the Hornets moniker until 2013. The next season, the Charlotte Bobcats renamed themselves the Hornets. Naturally, I kept the teal and purple color scheme that is emblematic of Charlotte basketball, but with a touch...

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Miami Heat Logo Concept

Miami Heat

Since 1988, the Miami Heat have only updated their logo once, and it was essentially a color change, removing the red/orange gradient for cardinal and athletic gold and adding a black stroke around the mark. One issue the Heat's branding has had since the NBA...

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