For the Avalanche, I wanted to update their longstanding mountain logo to make it less dated. I complemented it mountain with a yeti head, an icy-C roundel, and a bigfoot icon. The color scheme sees black and silver removed in favor of powder blue. The typeface is a strong sans serif with a mountain-A in the wordmark. The home uniforms feature blue breezers, while the away set features burgundy between the hips and knees. The alternate sweaters are powder blue with a chest stripe and the yeti worn proudly.
June 29, 2017
Hockey, NHL