RedZone Elite

Working with Lance Scott, head coach/owner of RedZone Elite and former NFL center, we developed an identity that conveyed both the speed and toughness necessary to play football at a high level. At the crux of the script is the iconic Z-football, which also works as a standalone mark. A custom font was also developed in conjunction with the wordmark for use on shirts, jerseys, and other swag. To complement the initial branding, I developed a social media campaign using Lance’s photography. The players pop off the red and black background in a sharp, gritty style with high contrast. Finally, I created a series of t-shirts featuring slogans and RedZone’s mascot, the RedZone Rhino.

What an amazing experience working with UNOFFICiAL ATHLETIC. When it comes to creativity and phenomenal cutting edge work nobody does it better than Bowen. My designs and updates were always done quickly and on time and looked awesome. If you want your vison to come to life quickly there is no one better than Bowen at UNOFFICiAL.

Lance Scott,
Head Coach/Owner,
RedZone Elite