The New York Islanders employed a lighthouse logo from 1995 to 1998. In that vein, I created a lighthouse roundel with a dock rope border. I also stylized the team's classic NY logo into a rondel and a standalone version. The final piece of the...
While the current Carolina Hurricanes logo is supposed to represent a puck in the eye of a hurricane system, the level of abstraction it employs leaves fans wanting more. I wanted to show a more tangible representation of the massive storm system, so I developed...
There are few icons more synonymous with the City of Brotherly Love than the Liberty Bell. The primary logo in this concept is a flying Liberty Bell rendered in black and orange. The secondary is a revised version of the Flying-P, while a classic airman...
From 1998 to 2007, the Flames had an alternate logo that was rather ambiguous. At first glance it looked like a dragon due to the flames shooting out of its nose. Turns out, it was actually a horse signifying Calgary's reputation as a rodeo city....
My goal with the Ducks was to revive the goalie mask duck, but with more edge and less Disney. I rotated the mask from a three-quarters position to a head-on orientation ready to take on all challengers. Behind the mask are a pair of crossed...
The Devils get their name from the legend of the Jersey Devil, a mythical beast who stalked the forests of southern Jersey terrorizing residents. From this legend I developed a primary mark as haunting as the legend itself. My devil has sunken, maniacal eyes, horns,...
For Arizona, I wanted to set the scene of the Arizona desert at night. The primary logo features a lone coyotes howling at a graphic moon against the night sky. A standalone coyote, a full signature with the wordmark, and a moon-and-cactus southwestern badge round...
The Capitals currently use a wordmark as their primary logo. Although not unprecedented within their own history and among other teams, it seems like a lost opportunity given the abundance of historic landmarks and patriotic imagery available. The primary logo I developed showcases the U.S....
In 2007 the Canucks went back to their original color of royal blue and kelly green. During that chromatic transition the kept their Orca-C logo, much to the chagrin of their fans. When hockey fans think of The Whale, their minds go to Hartford, CT,...
With the most Stanley Cup titles in the history of the NHL, the Montréal Canadiens are synonymous with the history of hockey. While developing this design, I wanted to create a very classic look. I started with an Olde English C with a subtle red-white-red...
