Upon joining Major League Baseball in 1969, the Kansas City Royals have been a model of branding consistency. The primary logo has been tweaked over the years but has also continued to employ a gold crown over a blue banner. The original version featured a...
Contrary to the other MLB team born in 1993, the Colorado Rockies have had the same branding elements since their inception, only switching their CR cap logo to primary logo status before the 2017 season. The Rockies' color palette has been just as consistent with...
Houston first became a major league city in 1962, but the team would not be known as the Astros until 1965. For those first three seasons, Lone Star baseball was known as the Houston Colt .45s. They wore navy caps with ".45s" on them in...
Originally the Washington Senators (Part II), the Texas Rangers kept a lawful aspect to their name when they moved halfway across the country and settled in the Dallas area after 11 seasons in the Nation's Capital. The first Rangers logo was composed of a baseball...
The A's were born in 1901 on the other side of the continent as the Philadelphia Athletics. Throughout their early history they typically wore blue as a contrast to their crosstown rivals in the National League. The team's first two decades saw them wearing either...
The Dodgers' journey to Los Angeles begins in the 19th century. Brooklyn was home to some of the first pro baseball teams in recorded history during the 1860s. The Brooklyn Grays sprung from that heritage in 1883. The Grays would join the NL in 1889....
The San Francisco Giants have come a long way over more than a hundred years of history. The team began play in 1883 as the New York Gothams. Two years later, they changed their name to the New York Giants. During those early seasons, the...
Although the San Diego Padres name predates the franchise, the MLB version of the Padres began playing in 1969. The Padres were also the first team to wear brown since the St. Louis Browns moved to Baltimore between the 1953 and 1954 seasons, as they...
First taking the mound in 1961, the Los Angeles Angels quest for the right geographic identifier has come full circle. The team played its first season at Los Angeles's Wrigley Field before moving to Dodger Stadium until Angels Stadium opened in 1966. During those first...
The Cleveland Indians. Where to start? In 2019, the team will no longer use Chief Wahoo, the racist caricature of a Native American, in their repertoire of branding elements. That leaves the team with an athletic block typeface-C, and… that's about it. While I applaud...
