The Mariners are actually Seattle's second MLB team. The Emerald City's first team was the Seattle Pilots, who after just one season became the Milwaukee Brewers. When the Mariners were born, as well as in that lone 1969 season, a color scheme of royal, athletic...
It's hard to believe, but the White Sox current branding isn't even thirty years old yet, although versions of the current Sox logo were used from 1951 through 1975. The Sox have tinkered with their color palette throughout their history, typically wearing navy, white, and...
The New York Yankees. Just the name alone is enough to conjure images of navy pinstripes on white, with the ubiquitous interlocking-NY worn on midnight navy caps across the country. The Yankees have worn some version of their iconic NY (they currently wear different version...
The history of baseball in the Nation's Capital is checkered with name changes and relocations. The first team to call D.C. home was the Minnesota Twins' franchise. Born in 1901 as the Washington Senators, that nickname would last four season before the team decided to...
Like many older teams, the Phillies experimented with different typefaces and color schemes throughout the early 1900s. In the 1940s, they narrowed their identity down to a combination of royal and red, and displayed a blue jay as their mascot in 1944 and 1945. In...
With more than 120 years of history, the St. Louis Cardinals have focused their identity around red, sometimes adding black or navy accents before landing on a version of their classic "birds on bat" motif in 1957. Since then, the team has evolved the illustration...
Born in 1869, the Cincinnati Reds (or Red Stockings in those days) are the longest continuously operating team in one location in all of baseball. They were a charter member on the National League when it formed in 1876. Over the decades, the Reds have...
The Braves organization has more than 140 years of history spanning three cities, starting in Boston as a charter member of the National League in 1876. The team had actually been formed five years previous in 1871. Originally called the Boston Red Stockings, they were...
Born in 1876, the Pirates have used a plethora of typefaces for their P logo, usually rendered in navy and/or red throughout the early years. In 1948, the Bucs settled on a variation of their current P in black and gold. Since then, the team...
Most fans are familiar with the round-C that has been synonymous with the Cubs brand throughout their history. The circular letterform was used as early as 1908 and consistently since 1946. Over the years, the Cubs have also used an olde-english C, a thin slabserif...
